Your Go-To-Girl For All Things Talent and Tour Management
By merging passion and experience, I help entertainers execute their visions to bring audiences unforgettable experiences. With a proven track record of delivering successful live events for some of the biggest names in the entertainment industry, I am the professional you call when you simply want to get things done! I am passionate about creating and celebrating diverse and inclusive stories and voices in the entertainment field.
All Things Keeyah
As a highly sought-after touring professional with over ten years of experience in entertainment.
I’ve had the pleasure of working with some of the biggest names and events in entertainment, including Usher, Mary J. Blige’s Strength of a Woman Festival, Xscape, ESSENCE, Awards Shows from the Grammy Awards, to the MTV Awards, BET Awards, Sundance/Urbanworld/ABFF Film Festivals and many more.
Throughout my career, I’ve honed the necessary skills to achieve the perfect balance of long-term planning and flexibility. Plans may change, but I always achieve the desired results.
Keeyah is a dream! Working with her has been successful because she is collaborative, responsive, and, above all, a problem solver. I always know that things will get done in a timely manner when I work with her. She has been a key component in making my job easy and also making our brand partners happy!
Brand Partnership Endorsement Agent
United Talent Agency, UTA
It was great working with Keeyah on the activation my client MSF Incogmeato did in collaboration with her and the team. Her level of responsiveness was fantastic, and she was always willing to hop on the phone and iron out the details to make sure this program came to life in a fun-fueled way. She made our two Atlanta food justice events big successes. She was responsive, organized, friendly, enthusiastic, and overall just a delight to work with!
Senior Director of Campaigns
Keeyah has proven time after time what an incredible asset she is to the success of every event production she touches. She brings the highest level of passion and commitment necessary to reach goals and served on the Experiential Events Team at the ESSENCE Festival of Culture, which is an annual experience that garners half a million attendees in New Orleans. She shined brightly as she managed several private events of festival sponsors. She diligently oversaw the needs of talent and clients with acute care & expertise during the Black Women in Hollywood Awards Luncheon, which honored top African American actresses & producers in television and film.
ESSENCE Communications Inc.
Talent Management and Influencer Marketing are also my specialties. From contract negotiation, to deliverables and managing everything in between such as programming, speaking points, talent itineraries and being a familiar face to perfect the talent experience is key at ATK.
Booking Talent for Experiential Events, Activations and Campaigns
TOUR AND TALENT MANAGEMENT, MARKETING, AND PUBLICITY
Award Show Production
Experience My Work
Usher: My Way, The Las Vegas Residency
One of the hottest shows of the decade, with over 100 sold-out shows performing for over 500,000 fans. As the road manager for My Way and its multi-city residencies, I handled all the travel, accommodation and transportation needs of the performers and key team members. I coordinated with the teams of special guests for rehearsal and performance timelines. I also managed the cast band and dancers for every performance.
Usher Tour Management Experience as Road Manager for the Following Performances:
- Global Citizens Festival Accra Ghana Africa
- Formula 1 Abu Dhabi
- Usher at Iconic Maraya in AlUla,
- Saudi Arabia
- Dreamville Festival
- iHeartRadio Living Black! 2023
- Dodgers Blue Diamond Gala
- Lovers and Friends Festival
- The Roots Picnic
- Jingle Ball Detroit and Philly
- BBC Radio 1 Live Lounge London
- Rendez-vous Paris Residency
- Super Bowl LVIII Halftime Show, The Highest Viewing Audience in History
BET Hip Hop Awards
As the Media House Talent Manager, I was responsible for booking Talent, Social Sites, and Podcasts for the event. This included contract negotiation, logistics, and on-site support during the 2023 BET Awards. As the Credentials Associate at the 2020 BET Hip Hop Awards, I was responsible for controlling access to key areas of the awards, such as the VIP lounge, back-of-house access, and more. I assisted in vetting crew members, performers, press requests and more.
PETA’s Food Justice Campaign Launch
As an avid advocate for making healthy, vegan food more accessible, I led the partnership with PETA for their Food Justice Campaign Launch, which urged government officials to remove funds from meat and dairy subsidies and put them towards addressing food deserts. As Project Manager for this joint campaign with PETA, I managed staff, and attendees and organized the event with community partners along with the distribution of PETA’s free vegan meal starter kits, which included reusable green grocery bags, an easy go-vegan guide, fresh produce, and more.
Mary J. Blige + Pepsi Present: Strength of a Woman Festival and Summit
The only festival experience brought to market by an all-Black female team, I was honored to be part of this empowering and uplifting experience. As the [title] for the event, my duties included managing all talent-related logistics related to the arrival and departure of secured talent, coordinating with talent teams to finalize contracts and ensure terms were carried out, working with talent teams to ensure social media event participation, as well as produce talent itineraries to communicate agreed-upon deliverables and day-of-event logistics.